Missing or clunky loyalty program
Points nobody redeems are a liability, not a program
Maestra Platform puts redemption where the shopper already is, an all-in-one retention marketing platform for ecommerce brands, with a forward-deployed marketer running the program.
Brands running on Maestra
The problem
Loyalty that only lives in one channel
A points balance that only shows up on a standalone rewards page misses the moments that matter: checkout, an abandoned cart email, an in-store visit. Without that context everywhere, loyalty can't do the one thing it's for, bringing customers back.
What we hear from brands
loyalty program constrained to store discounts, nowhere else
difficulty unifying online and in-store loyalty across POS and ERP
phone number IDs are often outdated, so we can't even reach our own members
The new way
Reward more than purchases
Maestra lets you set earning rules beyond checkout: points for a review, a social follow, a shared birthday, or a referral. Rewarding the actions that matter to your business turns loyalty into a lever you control, not just a discount you hand out.
5 hrs
of manual work saved weekly after leaving Yotpo (I Love Linen)
+21%
email capture after personalizing on-site discount offers (JOLYN)
up to 25 hrs
saved each month on manual marketing tasks
Customer proof
G-Plans doubled what a customer is worth over a year
New and returning customers had been getting the same sequence because the old platform could not tell them apart. Treating repeat buyers as repeat buyers doubled lifetime value inside twelve months.
Read the full case study2 times
customer lifetime value after twelve months
How it works
Nothing goes dark while you move
Audit first
Your forward-deployed marketer maps what you run today and what it will look like once it is one platform.
Build in parallel
The new flows and segments are assembled next to the live ones, so there is no window where campaigns stop.
Cut over deliberately
You go live channel by channel on a date you picked, with the old stack still standing behind you until you do not need it.
The platform
Real time means the visit you are in right now
Profiles update as the shopper moves, at 2M requests per minute with responses under 300 milliseconds, so a recommendation or a banner reacts to what happened seconds ago instead of what a nightly sync knew this morning.
Your forward-deployed marketer
Four conversations a month, not one
Strategy is reviewed weekly rather than quarterly, so a test that failed on Tuesday is replaced by Friday instead of surviving until the next business review.
4 strategy meetings a month instead of 1
Weekly calls plus a shared Slack channel
Continuous A/B testing rather than one-off launches
Replace your stack
Count the integrations you maintain
Every point tool in a stack comes with a connector somebody has to keep alive, and the customer data ends up split along those seams. Consolidating removes the connectors along with the tools.
Replaces
Klaviyo
Attentive
Nosto
Rebuy
Bloomreach
Have a look at the platform first
You do not have to decide anything to see how the pieces fit together. Start on the product pages and work back to your own stack.